300 satisfied clients so far.". Jot down your favorites and then narrow them down to your top 3-5. Youre a builder of communities with your weekly newsletter, really? Your brand statement is not a personal mission statement or job title, but rather your catchphrase if you will about your specific expertise. If they also used similar words to describe your freelance personal brand, then you're already on the right track. Some rules: Each cannot exceed 3 words. The first step to building your personal brand is knowing yourself and your personality. here are some suggestions of words that I highly recommend leveraging. These are some of the best personal brand statement examples on social media today. How would you handle it? Imagine being faced with a difficult situation This ONE word helps to define YOU! There are no two ways about it. If you want to thrive in your career, one of the best things you can do is build a strong personal brand strategy. Deciding on 3-5 meaningful adjectives to characterize your brand can help you discover your ideal audience, your overall messaging, tone of voice, and your brands visuals. These personal branding statements have absolutely nailed it and are compelling, engaging, and extremely effective. You can use descriptive words in your headline to give people an idea of what youre all about just make sure theyre honest! When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and strategic. What adjectives would you use to describe your business? and true to yourself so that your personal brand is the real you. Instead, use these words and terms in combination with action-oriented verbs that are descriptive of what you do. Activity 1.2 What factors affect your attitude toward educational success? Your email address will not be published. I never imagined how this question would resonate with people. Dont stress out over finding a single perfect word or phrase to describe you. First it is important to understand that you want to convey powerful ideasthe words themselves are just a means to that end, so dont stress out over finding a single perfect word or phrase to describe you. He establishes his leadership in his field and shows how his passion translates to direct success with his customers. Brand adjectives are the words you choose to describe your brand's visual identity. She establishes herself as an expert on Twitter and someone that cares about being a teacher and coach for others. Imagine your brand as a personal relationship in your customers' lives. Keep reading to see 10 creative personal brand statement examples to inspire you and learn tips to craft your own. VA. I do always seek to create, sustain and be in harmony. Think about these brand words that describe your expertise:A small number of people can use their achievements to fuel their personal brands in a tasteful way. These statements are typically between one and two sentences and should be attention-grabbing, compelling and memorable. You want to be approachable and interested, but realize that most actions are not taken on the initial day of contact. It's about content that's useful, helpful, and relevant to patients. Im a modern, fearless, digitally-driven and globally savvy brand / business leader with over 15 years of experience representing two of the most exciting, influential consumer brands in the world. For more information, visit: https://employedhistorian.com/cookie-policy/, How to write a personal brand statement that actually works. This is why a concise personal brand statement is so important. Of these personal branding statement examples, hers stands out with its creativity and use of storytelling. Who better to trust for a personal branding statement example than a personal branding coach? One of the effective ways in defining your brand identity is to describe your brand voice in three words. Personal Brands: It's not just about products or services anymore you can build your own personas through social media and hence boost your brand. Sometimes it takes longer than expected to discover the right fit. Consider using words in your description that correlate with the four aspects of personal branding: When it comes to personal branding, there are four key aspects to focus on: skills and competence, personality and character, motivation and drive, and achievements and experience. By honing in on these areas, you can start to build a strong personal brand that will serve you well both professionally and personally. I fly in, find the true problems, improve everything I can, make the magic happen, sing a few songs, and fly away to the next project or I can stick around! When you get ready to create something; a site, a product, a Facebook cover image, a tutorial, a booth, etc., be sure to give your branding words to a professional designer - that way they can design with your personal brand . Hard-working 2. One thing to remember, your personal brand statement is not your job title! I also invite you to join our LinkedIn group, "Personal Brand Development for Leaders" so you can learn and share with others in our community. And if your feedback comes back different from your words, you need to fix or adjust. Hi there, I'm Juls! This shows that youre focused on taking action instead of just talking about it. Thats why you get a summary and an entire about section on LinkedIn to craft a personal brand statement. These three words are essentially your personal brand and should be a way to define your personality along with your professionalism. 3. Glad that you enjoyed the list and we're just as surprised as you are that most job applicants don't go through this process as well. Instead, highlight words that represent your personal, authentic brand. If youre strategic, you can use these words to showcase your accomplishments or community involvement. You dont want to come across as inauthentic or self-serving, so use them sparingly. Avoid using too many personal branding words or phrases. First, understand that the words you use are just a means to convey powerful ideas. Words to Describe Yourself on a Resume . the 9 secrets of job hunting with a humanities degree, We use cookies to ensure that we give you the best experience on our website. 2. I am very passionate about one thing: teaching people (entrepreneurs, marketers, etc) how to achieve rockstar results with their social media, especially Twitter. Dont try and shoehorn your statement into a format that doesnt work for you. But if not, determine what resonates with you the most or ask your feedback providers to rank the list in order of priority of what comes to mind when they think of you. If youre interested in a great way to endear your brand to your prospective and current customers, get in touch with these screen printers. Thats the long and short of it. Word to the wise: theres a fine line between letting your achievements speak for themselves and boasting. The hype around their products and services is unreal because they invoke certain emotions in the customers with their creativity and passion. in those situations? Being resourceful requires applying good critical Consider if you have the ability to roll with the punches as well as step up to the plate when the company or leadership teams are faced with tough challenges (i.e. Meticulous and adaptable go hand-in-hand and are two great words to describe yourself. BrandYourself Blog | ORM and Personal Branding. Powerful. These examples can be used as templates for inspiration when making your own personal brand statement. Your words wont create your professional brand, but they can certainly help to support it. Do you take an This helps develop the clients personal brand because these words formulate key selling points of the client to a prospective employer in a job interview. You might even want to, speak with a personal branding consultant. Its advanced, so Id recommend focusing on the first three aspects of your personal brand: skills, personality, and motivation. Your Personal Success Profile seems very interesting and something I would ask that you expend upon if have time. for your long-term career development. Your personal brand should highlight your strengths, establish a reputation, build trust, and communicate the unique attributes that you bring to your current (or desired) industry. Its important to let your accomplishments speak for themselves. People often confuse products with things like logos, slogans, or other visible marks, which are marketing tools that helps to promote goods and services. I specialize in making the branding process personal. When choosing personal branding words, it is important to consider what you want people to think of when they hear your name. By showing the value he places on customer relationships, he makes a compelling case for employers to want to hire him and what he values at work. What I mean by this is what people uniquely think of when they think of you. It can make a significant difference in short-term job searches. I already have my own company, so I'm not looking to impress employers, but my business partner and I are always looking to stand out amongst competing labels. Ive run an Emmy award winning motion design/brand consultancy for over 23 years. For some people the word immediately comes to mind. to see how other people pull this off successfully! Whether the company is going through tumultuous financial times or big changes in leadership, the ability to adapt to a sudden change and remain adaptable to that change is an important skill to have. You can use more than just a handful of words to describe yourself, and you should. Personal branding words can be used to create an online presence and build a personal brand. They are the words that you want people to associate with you and your brand. The Brand (obviously). As you know by now, your personal brand statement is not something you create once and then forget about. This is how I measure success! (Determined)- Always to go after what I want in life, achieve my goals and be successful, professionally and personally. :). The reason for this question and subsequent follow-up is to learn how a client sees himself or herself. Brevity begets precision. Narrow it down to three words that align with your personal brand and the organization Look at your adjective list and organization research. when it comes to specific tasks and projects, but also in daily relationships So they end up sounding like everyone else. This represents your point of differentiation. Personal brand words are the words that you would use to describe yourself, your work, and your personal brand. Creating a personal brand makes it more likely that your peers, professors, employers, and anyone else will associate you with positive qualities. Nothing is more off-putting than a company who's name and tagline say nothing. 3 words to describe your personal brandhow to pronounce conversation May 21, 2021 / in marilyn monroe real name / by When asking this interview question, interviewers wantand expecta short list of adjectives that describe you and demonstrate how you are the right candidate for the job.As already stated, have a list of 10 words at the ready. high integrity. When it comes to personal branding, there are certain words that can make all the difference. Your brand mantra should communicate clearly who you are, it should be simple and memorable, and it should feel inspiring to you. Theyre wrong you have way less than 30 seconds to make your first impression on a hiring manager, prospective client, or somebody you meet at a networking event. Words cant create a personal brand for you, but they can definitely support it. brand, one of the first pieces of information I seek to extract from them Then I figured out why. Sharing this info is very impactful!! Eventually, personal branding statements will be as common as a resume or reference list, but for now, its a sure way to get you noticed as a competitive applicant who is capable of keeping up with current self-marketing trends and using them to advantage. Beyond her work experience and interests though, she shares some of her hobbies and interests, which helps show off her positive personality. Your post has given me clarity to define my personal brand statement. function load(e){var t=document.getElementsByTagName("head")[0],n=document.createElement("link");return n.type="text/css",n.rel="stylesheet",n.href=e,t.appendChild(n),n}load('//unpkg.com/cta.css@2.0.2'); Everybody tells you that you have to have an effective 30-second elevator pitch.. personal situation. However, a personal brand statement is just fluff unless you align your actions with it. Aaron Ward is an entrepreneur whose passion is to help creators create and sell digital products online. For the past 15+ years, I have been . Make 2 lists. I transform accomplished women from unknown to unforgettable with a strategic, trustworthy personal brand.. 60 adjectives to help describe your brand's personality Home About Services Portfolio The Brand Room shop Freebies VIP Design Days membership Blog Testimonials Contact More Intuitive, story-driven graphic design and brand strategy Upscale your business + reach more customers with a luxurious, thoughtful brand identity. Ensure that the words you choose are genuine and reflect yourself accurately. 1) Your brand is how others perceive you. with executive partners, stakeholders, and clients. The second piece of information I ask is: Explain why Your personal brand statement is the first thing that people will associate with you so you want to start off on the right foot. Be sure to take note of those too and choose words are a great fit for your brand and your business. You can even quote them in your headline, as long as its an honest quotebut using titles and descriptive personal brand words on yourself that fly too close to the sun will leave you. Keep in mind that Why? How to describe your brand in 3 words: It can be hard to know where to start with your personal brand. footprint or even at an interview to a prospective new employer. Coming on too strong can cancel out the progress that was made earlier. Thats where verbs come in: they help demonstrate your brand rather than just advertising it. An awesome personal brand statement example jumps right out at you. When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and . If youre careful, you can use words like award-winning, community advocate, and side hustle to highlight your achievements or community roles. LeadFuze gives you all the data you need to find ideal leads, including full contact information. Youll see most professionals on LinkedIn describing themselves with personal brand adjectives, but thats not really the best way to convey your brand. shun away from using your integrity for short-term financial gain? 19 of the best personal brand examples in 2023. Every piece of content is considered with these three words before it is published; that's the sniff test. After I spent hundreds of hours networking on my LinkedIn, I was sourced by a Google recruiter and now sit on their staffing team. Its important to have a professional philosophy and solid professional track record. The statement of your brand should be something that others can remember easily since you need to be able to use it whenever a networking opportunity arises (baseball game, elevator, social function, etc). He uses language that anyone could understand and highlights how he has unique knowledge that he uses to help and teach people. If my brand was a person, they would be described as __________, __________, and _______. If you are one of them, you'd better figure it out. dishonest. If they show interest, you can and should elaborate but once again, you have to do it without boring the person youre speaking to. The big picture of the business, the intricate details of the solution at hand, and key stepping stones of the process are collective aspects of the work you do. Product Brands: It involves promoting one individual product which requires good market research and accurate targeting for your market and personas. It can be a brand name (like your company name) but you may only use a proper name . We hope that the tips and personal brand statement examples we included will help you craft one that you are proud of. After all, recruiters are pressed for time. It can be hard to know where to start with your personal brand. One of the most important (and sometimes the most difficult) section is to describe the feeling you want your brand to have. Can you be counted on to do the right thing? Helping sales, marketing, and recruiting teams find new leads. Should you use personal brand adjectives? Here are three types of words that describe your personal brand. Your personal brand is one of your most important career development assets. According to a recent study: Global executives attribute 45% of their company's reputation and 44% of their company's market value to the reputation of their CEO. What words come to mind when you think of a stylish person? Frankly, it can make all the difference in short-term job searches as well. Your persona is your brand. But beware of using titles and personal branding words that are too over-the-top itll just leave you with nothing. Its also important to understand why the client feels this way and to explain how these characteristics are applied in real-world examples. When things are wrapping up, give them your contact information and part ways. Learning how to describe your Andrew Webb is on a mission to show liberal arts graduates how to land jobs and build careers. This is especially helpful for recent graduates who need a professional edge in lieu of years of experience.. Heres a little-known fact about writing: verbs are more effective than adjectives. Instead of telling people everything you do or everything they will experience when they work with you, you are simplifying this to just ONE word that sends a clear message of your value! With just a few clicks, you can schedule and automate sharing content that will provide value to your networks and also establish you as a trusted source of information about your industry and business. personal brand is one of your most important assets. How you think and can mold that thinking with the framework is a value-add skill that can apply in various situations. It's fascinating to see the variety of words each of you has chosen. Have a personal website, or at the very least use social networking sites like Facebook, Twitter, LinkedIn, etc to reach potential employers and use your professional statement. Time and time again we see people spend hours crafting and refining their personal brand statement, only for them to just put it on their website. Heres the worst-kept secret in the world of writing: verbs work better than adjectives. Active Adventurous Ambitious Approachable Bohemian Bold Brave Bright Bubbly Calm Candid Carefree Casual Charming Cheerful Classic Collaborative Colorful Cool Cozy Crafty Cultured Daring Delicate Down to Earth Dynamic Edgy Elegant Fearless Fun Use those personal brand words to start crafting your own brand. I ask a similar question in my personal branding workshops and speaking engagements and with my one-on-one coaching clients. When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and strategic. These will be guiding factors in helping solidify your brand personality. Additional words include versatile, resourceful and adaptable. Your statement is a distinctive part of your personal brand that is unique to you. As a solopreneur and owner of, career; life lessons; performance; personal growth. It will give you a clear vision of "where your going." For example, do you sell products based on the lowest price, or are you an exclusive dealer. Knowing these "secrets," I now see excellent results during my job searches - and I dont even apply to more than a handful at once. I work with creative women who have a . It shows that youre focused on. Thats simple, succinct, and its enough of a teaser to get a response like: Wow, tell me how you do that. Thats your invitation to elaborate on your 30-second elevator pitch. Now, I want you to find 3 words that describe your business. , but they can definitely support it. If you continue to use this site we will assume that you are happy with it. Exclusive, stylish, and exquisite (expensive). The Importance of Branding Words. Not many entrepreneurs can carry off 'wearing' their brand but Denise does and does it well. It's more advanced to focus on the first three aspects of your personal brand: skills, personality, and motivation. This can help you guide your answer to one that is relevant to the job while still being true to yourself. Positive 4. I cannot emphasize this fact enough when looking for a job you have to be willing to be your own advocate. You can visit https://www.danbutler.co.uk/ if you need to get a signage. Meaning: The word "Bold" is used to describe the character of a person who is brave, fearless, confident, courageous, and is willing to take risks. Understanding your strengths and weaknesses-and your 3 word selfallows you to start building your personal brand. They think marketing their personal brand is all about putting themselves out there when the best do it with more tact. I am motivated by a desire to help and empower others. By pointing out the different languages that he uses at work, he shows that he is a team player and someone that enjoys collaborating with other teams and departments. Your answers to these questions (and the ones below) will be the steering wheel that drives your personal branding campaign. Finally, look at your three lists of words, and see how you can combine them into a short sentence or phraseno more than five words. This resource gives you 175 of the most impactful marketing words (good and bad), organized into ten categories for easy reading. During a recent keynote talk on leader communication, I asked the audience to write down three adjectives that others would use to describe them. And this process does not have to be overwhelming! Words can't create a personal brand for you, but they can definitely support it. This is crazy specific, but you could find all the people that match the following: Want to help contribute to future articles? The "Character" category contains both the process reliability attributes of scheduled Guardians while the people-focused ones relate to friendly Idealists. Your personal brand statement should be short enough to fit on one line on your business card. Deciding on 3-5 meaningful adjectives to characterize your brand can help you discover how to connect with your ideal audience, your overall messaging, tone of voice, and . something instead of just talking about it. I build communities and evangelize for the things I believe in. That is an amazing stat though, that the job search time is cut in half after using your Personal Success Profile. I posed a similar question on LinkedIn; What ONE word do you want people to think of when they think of you? Whenever you tweet, post, write, or introduce yourself with your 30 second pitch, think about those three words and what they mean to you . The best way to describe my personal style is: Simple, timeless and relatable. A lot of powerful words for your profiles come in the form of adjectives that we use to describe ourselves. Personal brand words cant replace your strategic message, First it is important to understand that you want to convey powerful. This will make you more effective than if you simply called yourself results-oriented or something else that is canned. Words to Describe Your Brand. Your personal brand statement combines these into a short, punchy narrative. It must only be 3 exactly. encountered a situation where you have had to work with a difficult Think about these brand words that describe your expertise:A small number of people can use their achievements to fuel their personal brands in a tasteful way. Consider Your Brand As An Agent. That's a very interesting way to use it! LeadFuze aggregates the world's professional data and the companies they work for, to give you an easy way to build the most targeted, and accurate list of leads imaginable. Denise lives and breathes her brand which, clearly shows throughout her online presence. Elizabeth Morgans personal branding statement speaks to her passion for HR and the time that she put into developing relationships on LinkedIn. Some examples include: "I help individuals reassess their life choices to discover their true paths to success.". Its a subtle difference that most people miss. Rather, its something you should consult, review, and revise on a continuous basis. Creating a three-word brand that works for you in your future job and is recognizable will add to your credibility with a potential employer. Since the purpose of a personal brand statement is to briefly list your primary skills, it is necessary to target the industry where those skills are most useful. Remember: you'll require an element of consistency throughout everything you do. Elizabeth has developed a highly engaged audience on LinkedIn by offering job search advice and sharing more from her personal life. What is your ONE word? Even after youve decided on a statement, it is a good idea to check with a friend to make sure that your idea of yourself matches what others think of you. We've seen thousands of resumes and CVs that say people are "motivated team players." Those are great things to be, yet too many people write the exact same words.

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